Google Secretly Sharing Users' Data With Advertisers: Report |TechNews

Google Secretly Sharing Users' Data With Advertisers: Report |TechNews


New data submitted to the Data Protection Commission of Ireland has revealed that Google has allegedly been relaying your personal information to advertisers through secret webpages.

The Data Protection Commission launched an investigation into Google's practices in May after alleging that Google was violating the EU's General Data Protection Regulation (GDPR), CNET reported in a Financial Times report on Wednesday.

Johnny Ryan, chief policy officer for Brave, submitted this new evidence and discovered that Google used a tracker containing web browsing information, location, and other data, and sent it to advertising companies through webpages that "did not show any content".
The evidence in the judgment proves that Google "labeled him with an identifying tracker that it was given to a third-party company that logged into a hidden webpage".

Google responded that it "does not provide personalized ads or send bid requests to bidders without user consent."

According to the Data Protection Commission, the purpose of its investigation is to "establish whether the personal data processing at each stage of the organization's advertising transactions complies with the relevant provisions of the GDPR.

"In addition to the GDPR principles of transparency and data minimization, Google's retention practices will also be tested," it said.

On Wednesday, the US Federal Trade Commission (FTC) ordered Google to pay YouTube a record $ 170 million for child privacy violations.
The settlement should pay the FTC $ 136 million and New York $ 34 million for violating the Children's Online Privacy Protection Act (COPPA) rule.

In allegations filed against the companies, the FTC and the New York Attorney General allege that YouTube violated the COPPA rules by collecting personal information - in the form of constant identifiers used to track users via the Internet - from child-directed channels, without first notifying parents and their consent. Don't take

According to the complaint, YouTube has generated millions of dollars by using YouTube identifiers, commonly known as cookies, to target viewers of these channels.

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